Mimi Levin Lieber, Whose Focus Groups Shaped Postwar Marketing, Dies at 93

By BY CLAY RISEN from NYT Business https://ift.tt/2ZByfa2
via IFTTT Mimi Levin Lieber, Whose Focus Groups Shaped Postwar Marketing, Dies at 93 She helped Fortune 500 companies sell to women in the 1960s and ’70s, then became a stalwart promoter of early childhood literacy. BY CLAY RISEN https://ift.tt/2ZByfa2 https://ift.tt/3pXq4zg New York Times Business Business Deaths (Obituaries), Advertising and Marketing, Reading and Writing Skills (Education) October 29, 2021 at 11:23PM